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Want $100 In Free Twitter Advertising?

American Express has partnered with Twitter to give $100 in free Twitter advertising to the first 10,000 “eligible cardmembers and merchants” that register.

Amex/Twitter partnership

It does not appear that there is any verification that you are a cardmember or merchant, other than having the link so, you’re welcome 🙂

Of course, there is the little sticking point that Twitter recommends a minimum of $15,000 for the first campaign.  The new Twitter advertising solution hasn’t even launched yet though, so you may be able to get some benefit out of it once it does.

There are some other ways to do your own free advertising on Twitter:

  • If yours is one of the lucky accounts to have the new Twitter layout, you can make use of the nice big (835×90 px) header image
  • Also if you have the new layout, you can choose a tweet to be “sticky”.  This tweet will be displayed at the top right (below the header image).  Make this a picture or video for maximum benefit
  • If you don’t have the new Twitter, you can still use hashtags to get your message out to more than just your followers.  Just make sure it is relevant, please.

Are you ready for the new Twitter brand pages? 5 Tips for getting up to speed

Two big changes are the customizable full width banner space below the header area (where your profile pic and bio are located) and pinned/promoted tweets (include a picture or video for the greatest impact).  Supposedly more visible space for your background image is coming too.

Awe-inspiring Twitter Brand Page Designs and Tips – Daily ‘Net Features – Website Magazine.